John Jacobs collaborates with Sobhita Dhulipala for eyewear collection

Eyewear brand John Jacobs has collaborated with actor Sobhita Dhulipala for a retro-glam eyewear collection.

The limited-edition collection will offer glasses that have been created using the 1930s-inspired frames and retro cat-eye curves.

The collection will be available on the brand’s website, John Jacobs and Lenskart outlets across India.

Commenting on the collection, Apeksha Gupta, CEO creative director at John Jacobs in a statement said, “When we envisioned the new brand collaboration, Sobhita immediately came to mind. Her versatile personality, sophistication, and contemporary style mirror the traits we wanted to convey through the brand campaign. Hopefully, this will inspire a new wave of creativity and self-assurance among our consumers.”

Sobhita Dhulipala added, “Collaborating with John Jacobs felt natural because of their fashion-forward style. I am waiting to see how these stories will unfold for the wearers.”

John Jacobs Eyewear is owned by eyewear giant Lenskart. The brand was launched in 2015 and is positioned in the affordable premium segment of the market.