Rivona Naturals steps into fragrances

Personal care brand Rivona Naturals has forayed into the fragrance market to expand its product selection and offer a range of unisex perfumes. The daily use scents are packaged in portable containers and have a youthful aesthetic. 

“For years, societal and family expectations have nudged people to fit into specific roles, hiding their true selves,” announced the brand in a press release. “But the reality is, everyone has a range of personalities, from bold to tender, and from energetic to calm. Rivona Fragrances encourage you to embrace your true self, letting your inner voices shine, an essential first step towards authentic self-expression. By introducing scents that harmonise with diverse moods, the brand aims to complement its existing skincare, haircare and lip care range with fragrances that not only complete the look but also resonate with its empowering essence.”
 
The brand’s new fragrance line has launched on its direct to customer e-commerce store with a dedicated segment. Each of the two fragrance gift sets available is priced at Rs 1,099 and comes in a gift box. 

Rivona Naturals’ perfumes are IFRA certified and have extended retention hours for a lasting scent. The fragrances in the ‘Versatile’ set comprise ‘Unique’, ‘Refreshing’, ‘Timeless’, and ‘Date Night’ and the ‘Recollection’ set features ‘Essential’, ‘Magnetic’, ‘Original’, and “Adrenaline Boost’.