Nandani Creation partners with Franchise India to expand retail presence

Nandani Creation Ltd, a leading player in women’s Indian wear has partnered with Franchise India to expand its retail presence in the Indian market.

The partnership will see opening of 75 new franchise stores for Nandani Creation-owned brands with brands like Jaipur Kurti, Amaiva and Jaipur Kurti Luxe across six states by 2027.

The stores will be opened in the states of Andhra Pradesh, Telangana, Gujarat, West Bengal, Bihar, and Jharkhand.

The opening of these stores is expected to reduce dependence on third-party e-commerce platforms while enhancing the company’s revenue and profitability.

Commenting on the partnership, Anuj Mundhra, chairman managing director of Nandani Creation Limited in a statement said, “This partnership signifies a new chapter in our journey to empower women through fashion. We are delighted to join hands with Franchise India, Asia’s leading integrated franchise solution company, to expand our footprint across key regions, making our collections more accessible and celebrating the beauty of Indian attire.”

Founded in 2012, Nandani Creation Limited sells its brands through its retail stores, website, and online platforms Myntra, Ajio, Nykaa, Amazon, Flipkart, Tata Cliq among others.