V2 Retail launches value fashion stores in Bareilly, Dhanbad, Jamalpur

Value fashion and lifestyle business V2 Retail has bolstered its non-metro brick-and-mortar presence with store openings in Bareilly in Uttar Pradesh, Dhanbad in Jharkhand, and Jamalpur in Bihar to cross the 185 store mark. 

“Bareilly, get ready fir an unbeatable shopping experience,” announced V2 Retail on Facebook, unveiling its new store in the northern city. “After the success of 185 plus stores, we are thrilled to announce the grand opening of our new V2 Retail store in Bareilly. Fashion starts at just Rs 99.”

Located at Janakpuri Seal Chauraha, the store offers over 5,000 styles for men, women, and children and launched with a range of discounts for shoppers. V2 Retail’s new Dhanbad store opened at the city’s Central Plaza and its Jamalpur outlet launched at Chhoti Daulatpur. 

The business crossed the 175 store mark at the end of last month after opening outlets in cities including Dehradun, Chhindwara, Haveri, Rupnagar, Narsinghpur, Hardoi, and Katni among others. Keep to reach new consumer demographics, the business is continuing its rapid offline expansion. 

V2 Retail’s stores focus on both ethnic and western style fashion for the whole family. The business’ outlets also house homeware, accessories, footwear, and gift items among others and mainly cater to non-metro shoppers looking to purchase accessible and trend driven products.