Taapsee Pannu named Nivea’s first global ambassador from India

Nivea, a skincare brand has named actor Taapsee Pannu as its first-ever Indian global brand ambassador with the launch of its latest product Nivea Soft Daily UV.

As part of this association, the actor will be seen in Nivea’s latest campaign that includes a television commercial endorsing the brand’s new product.

Commenting on the launch, Taapsee Pannu in a statement said, “I’ve always believed that skincare should be simple, effective and effortless. With Nivea Soft Daily UV, I get the hydration my skin needs and the UV protection it deserves, all in one lightweight formula. It’s the perfect daily companion for fresh and glowing skin.”

Shweta Dalal, marketing director, Nivea India added, “At Nivea, we continuously innovate to bring the best skincare solutions to our consumers. With Nivea Soft Daily UV, we’re addressing the growing need for everyday hydration with added UV protection in a formula that remains true to the much-loved Nivea Soft experience. We are excited to introduce this game-changing product to our Indian consumers.”

Nivea’s newly launched product will be available for purchase at e-commerce marketplaces and retail outlets across the country.