Casio India expands retail footprint for G-Shock with store in New Delhi

Casio India has expanded its retail footprint in the Indian market with the opening of a new G-Shock store in the national capital city of New Delhi.

The store located at Connaught Place spanning over an area of 850 sq ft is the brand’s largest store in the country.

It offers an extensive selection of G-Shock’s timepieces, including the 5600, 2100, 110, and 6900 series along with the latest limited-edition releases.

Commenting on the store launch, Takuto Kimura, managing director of Casio India in a statement said, “The launch of G-Shock’s largest exclusive store in India underscores our commitment to offering the best of our product range in India with a highly immersive experience. We look forward to welcoming customers to explore our latest collections in this dynamic space.”

Casio and G-Shock’s combined store total in India is over 6 and the business plans to continue to expand its brick-and-mortar footprint across the country.

Kikuo Ibe launched G-Shock in 1981 in Japan with the aim of creating a series of watches which can withstand harsh shocks and active wear.