Bodycraft plans to launch 10 new stores in 2025

Salon, spa, and skin clinic chain Bodycraft is set to expand its footprint with 10 new stores in 2025 while targeting a revenue of Rs 215 crore within the next two years. The company expects to close the current financial year with Rs 135 crore in revenue, marking a rise from Rs 98 crore recorded in the fiscal previous year.

“Bodycraft has demonstrated substantial growth in the past year, achieving a remarkable 42% increase in revenue,” said Bodycraft’s CEO Sahil Gupta, India Retailing reported. “We are growing 30% year-on-year and targeting an overall growth of 60% over the next two years.”

The expansion will begin with a store in Mysore, followed by Bengaluru (Electronic City and Sarjapur), Hyderabad, and Vellore. North India will see new outlets in Lucknow, Kanpur, Dwarka, and Noida as Bodycraft seeks to connect with beauty enthusiasts across the country.

Founded in 1997 by Manjul Gupta with a single 1,500 square foot salon in Bengaluru, Bodycraft has grown into a chain of over 25 outlets across Bengaluru, Chennai, Gurgaon, Dehradun, and Mumbai. It operates under both company-owned and franchise models, with a 60:40 ratio planned for future growth.

The company prioritises high-street locations over malls for better visibility and cost control. Bodycraft is also investing in digital innovation, including AI-powered skin assessments and streamlined appointment bookings, to enhance customer experience.