Ever struggle with what to write, when to write it, and how often to write content on your website? Join this live webinar and learn how science can offer a quantifiable approach, as well as help you develop content that matches what your audience is searching for. Register today for “Go Down the Content Rabbit […]

Reddit has made a number of updates to its ads manager including adding 9 new features. Those features have been created to improve the usability of Reddit ads and make it easier for new advertisers to get started, test, and get support. Let’s get started. Live chat The new Reddit support module is on every […]

Google Analytics, specifically the Universal Analytics 3 version and not Google Analytics 4, is currently not showing any query data within the integrated Search Console reporting. If you try to access your query data within Acquisition > Search Console > Queries, you will see the data for the past several days is shown as “not […]

Google updated its policies around contributed local reviews with a new line that now says discouraging or somehow prohibiting negative reviews or selectively soliciting positive reviews is not allowed. New policy. The new line that was added to the contributed guidelines is “discouraging or prohibiting negative reviews, or selectively soliciting positive reviews from customers.” Is […]

Curious about a Google ad recommendation but skeptical about its impact on your campaigns? Now, you can apply a recommendation as an experiment by using the Experiments page. How it works. When you set up an experiment, you can test the recommendation without risking your main campaign’s performance. If the experiment is successful, you can […]

When it comes to online shopping, there’s an undisputed leader.  Boasting a 37.8% share of the ecommerce market, Amazon is far and away the biggest online retailer in the U.S. – and poised to surpass Walmart as the number one retailer overall by 2024.  With so many people shopping for everyday goods on Amazon, setting […]

Think about this for a moment: almost 40% of the world’s population, over 2.96 billion people, consider themselves gamers. Since the dawn of Atari in the 1970s, the industry has boomed—it’s now larger than the movie and music industries combined—and is expected to be worth $321 billion by 2026. As video game technology has grown […]

When many of us think of algorithms and machine learning models, we think of Google. And really, who can blame us? We’re marketers, and many of us SEOs. We can’t help ourselves. But there is a lot going on in and out of the Googleplex right now, and it’s becoming increasingly important that we keep […]